The imperfect details of Emily’s branding was very intentional.

When we delved into Emily’s brand strategy together, we wanted to celebrate individuality, defying the norms, and acceptance of the differences that make us all so beautiful. So it seemed fitting that we shouldn’t have super clean lines and perfectly formed shapes in Emily’s branding elements. We also brought in Emily’s love of sunflowers and rainbows. 🌻 

There will be more words to come on this project, but for now, thank you for trusting me with your brand Em xx

@emilyhowlettphotography